3 Reasons Why Businesses Should Still Use Promotional Items

Having worked with a promotional items re-seller in the past, I have always believed that each business should incorporate or make plans in adding promotional items as one of their marketing tools. Promo items help businesses, especially startups, with their branding and finding potential leads.

A promo item, when used by a prospect or a customer, provides other people or even their colleagues a glimpse of a company’s logo or name and may generate additional interest.

In the Philippines, when you attend a conference such a travel fair, most of the time, you’ll receive giveaways like pens, eco bags, notebooks and a lot more from exhibitors and sponsors.


Though online branding has evolved quickly, I believe that promo items are still beneficial when added to a business’ ad campaign. Let me share three of the reasons why businesses should use promotional items:

1. Promo items draw attention.


During trade shows, some participants expect something from exhibitors and one way to gain attention is to give out freebies. When it’s free, I bet that a lot would go to your booth and ask for that item. And if that item is unique and interesting, the word about it will spread like wildfire. People start asking where did you get that stuff, how to get those and be eager to know what services the business offers. So make sure to think of something that people won’t forget when deciding on what promo item to give out.

2. Promo items stay with the prospects for a long time and with a minimal cost.

Imagine this, you’ve spent so much on a TV or online advertisement and yes, it has reached your audience. However, memory recall sometimes only lasts for a week or a month and that means you’d need to spend more in creating a new one so you’ll reach your marketing goals.

The advantage of using promo items is that it can market your services in a span of at least 2-3 months without spending so much. How is it done? Notepads, pens, notebooks and even bookmarks are some of the items mostly used by prospects and it reminds them of your business whenever they use, hold or look at it. Plus the costs are very minimal compared to an online or TV advertisement.

3. Promo items help you sell more.


A simple notepad or pencil could be the reason of your largest client. When advertising, your purpose is to make income for the business. With a higher exposure, promo items create a positive affiliation with your business and can help you get sales at a faster rate.

These are just three of the so many positive reasons on why a business should use promotional items. In the Philippines, there is a great number of small to medium sized business who offers promotional items services. With so many to choose from, always consider the quality and time frame on how soon they can produce your order.

CTG Printz Enterprise, one of the growing businesses in the printing industry, is a reliable supplier for promotional items, providing full service from concept design to printing, in Metro Manila and nearby provinces. They also offer digital, offset, silkscreen and photo lab printing.


If you’re looking for a trustworthy partner for your marketing tools, you may contact Beng Girang and check out the listing of their services at the following:


Facebook Page: https://www.facebook.com/pg/CTGPrintzEnterprise
Email address: Ctgprintz@gmail.com
Phone Number: (02) 624 8730
Mobile Number: (0997) 803 8997

Disclaimer: This post is for informational purposes only.

Lazada Philippines

1 comment

  1. Garcia

    Promotional items can help you expand business. Sometimes, it is a good way for people to remember your brand.
    Garcia recently posted..Is Hot Press Machine Important For Egg Tray Machine?My Profile

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